Bait Well Blog

Business & Life Lessons From The Captain

A Weekly System

I have made a living based on creating and implementing BIG CREATIVE IDEAS that break through the clutter.  Creativity seems to be more of an art than a science, but the old coach in me begs for...

A Case For Rest & Relaxation

I just got back home from an eight day vacation in St. Kitts in the Caribbean. A vacation with a little bit of activity and a whole lot of rest and relaxation. Some businesspersons will tell you that...

Fridays Are Sales Days

In the 1960s Academy Award winning motion picture Never on Sunday, Greek actress Melina Mercouri plays a prostitute who never “works” on Sunday. I might suggest we steal that concept and v...

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